Building the Next Loyalty Engine for Online Retail
Building the Next Loyalty Engine for Online Retail
Building the Next Loyalty Engine for Online Retail
Every purchase becomes proof of contribution. SBTs record value, loyalty tiers unlock rewards, and cashback mechanisms drive adoption of platform-native stablecoins.
Every purchase becomes proof of contribution. SBTs record value, loyalty tiers unlock rewards, and cashback mechanisms drive adoption of platform-native stablecoins.
Every purchase becomes proof of contribution. SBTs record value, loyalty tiers unlock rewards, and cashback mechanisms drive adoption of platform-native stablecoins.
PARTNERS
One of the world’s largest online retailers.
PARTNERS
PARTNERS
One of the world’s largest online retailers.
One of the world’s largest online retailers.
|PROBLEM
|PROBLEM
|PROBLEM
E-commerce loyalty points are siloed, inflationary, and disconnected from payments. Customers can’t use them beyond the platform, and merchants can’t tie rewards to real customer value. Platforms eyeing stablecoins lack the rails to make rewards programmable.
E-commerce loyalty points are siloed, inflationary, and disconnected from payments. Customers can’t use them beyond the platform, and merchants can’t tie rewards to real customer value. Platforms eyeing stablecoins lack the rails to make rewards programmable.
E-commerce loyalty points are siloed, inflationary, and disconnected from payments. Customers can’t use them beyond the platform, and merchants can’t tie rewards to real customer value. Platforms eyeing stablecoins lack the rails to make rewards programmable.


|SOLUTION
|SOLUTION
|SOLUTION
Value Tracking → SBTs: every purchase, referral, or engagement is captured on-chain and issues an SBT, encoding the customer’s contribution.
Value Tracking → SBTs: every purchase, referral, or engagement is captured on-chain and issues an SBT, encoding the customer’s contribution.
Value Tracking → SBTs: every purchase, referral, or engagement is captured on-chain and issues an SBT, encoding the customer’s contribution.
SBT Loyalty Tiers: accumulated SBTs upgrade users into higher loyalty tiers, unlocking enhanced benefits.
SBT Loyalty Tiers: accumulated SBTs upgrade users into higher loyalty tiers, unlocking enhanced benefits.
SBT Loyalty Tiers: accumulated SBTs upgrade users into higher loyalty tiers, unlocking enhanced benefits.
Stablecoin Rewards: points tied to SBTs convert into stablecoin cashback directly into wallets. Rewards can also be distributed as lucky draws, coupons, or gated premium access.
Stablecoin Rewards: points tied to SBTs convert into stablecoin cashback directly into wallets. Rewards can also be distributed as lucky draws, coupons, or gated premium access.
Stablecoin Rewards: points tied to SBTs convert into stablecoin cashback directly into wallets. Rewards can also be distributed as lucky draws, coupons, or gated premium access.
Stablecoin Circulation: platform-issued stablecoins become the unit of reward and redemption, embedding them in everyday shopping flows.
Stablecoin Circulation: platform-issued stablecoins become the unit of reward and redemption, embedding them in everyday shopping flows.
Stablecoin Circulation: platform-issued stablecoins become the unit of reward and redemption, embedding them in everyday shopping flows.
|WHY NOW
|WHY NOW
|WHY NOW
E-commerce leaders are preparing to issue their own stablecoins, enabling instant, global settlement and programmable cashback. Loyalty will become a key driver of wallet adoption.
E-commerce leaders are preparing to issue their own stablecoins, enabling instant, global settlement and programmable cashback. Loyalty will become a key driver of wallet adoption.
E-commerce leaders are preparing to issue their own stablecoins, enabling instant, global settlement and programmable cashback. Loyalty will become a key driver of wallet adoption.
|IMPACT
|IMPACT
|IMPACT
Customers earn loyalty points with real-world value. Platforms grow their own stablecoin economies, and merchants gain clear attribution of customer value.
Customers earn loyalty points with real-world value. Platforms grow their own stablecoin economies, and merchants gain clear attribution of customer value.
Customers earn loyalty points with real-world value. Platforms grow their own stablecoin economies, and merchants gain clear attribution of customer value.







