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Going Public: New Strategies of Presidential Leadership
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Going Public: New Strategies of Presidential Leadership
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by Samuel Kernell
Sales Rank : 24354
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Paperback: 242 pages
Publisher: CQ Press; 4 edition October 15, 2006
Language: English
ISBN-10: 1568028997
ISBN-13: 978-1568028996
Product Dimensions:
8.9 x 5.9 x 0.6 inches
Shipping Weight: 11.2 ounces
Product Description
Presidents are uniquely positioned to promote themselves and their polices directly to the public. Using sympathetic crowds as a backdrop, a president can rally public opinion to his side, along the way delivering a subtle yet unmistakable message to his intended audience in Congress. Samuel Kernell shows how "going public" remains a potent weapon in the president's arsenal, both for advancing his own agenda and blocking initiatives from his political adversaries in Congress.
In his highly anticipated fourth edition, Kernell delivers thorough analysis and detailed background on how this strategy continues to evolve given the intense polarization of Congress and the electorate as well as changes in communications technology. He considers the implications of both factors--especially in combination--on the future of presidential leadership and weighs the lessons of 9/11 on "going public" in foreign affairs.
About The Author
Samuel Kernell is professor of political science at the University of California, San Diego, where he has taught since 1977. Previously, he taught at the University of Mississippi and the University of Minnesota. Kernell's research interests focus on the presidency and American political history. His books include Going Public: New Strategies of Presidential Leadership, 4th edition, Principles and Practice of American Politics: Classic and Contemporary Readings, 3rd edition (edited with Steven S. Smith), an edited collection of essays, James Madison: The Theory and Practice of Republican Government, and, with Gary C. Jacobson, The Logic of American Politics, 3rd edition and Strategy and Choice in Congressional Elections, 2nd edition.
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